Mahindra SSG's Coco Paintings Beat Dengue Initiative Wins the Skoch Blue Economy Silver Award
NEW DELHI, December 19, 2016
Dengue and chikungunya cases have been on the rise across the globe. In India one of the main reasons for the widespread of these diseases is the reckless dumping of empty tender coconut shells which are becoming the breeding ground for mosquitoes. If we go through world statistics, most of the countries which are affected by dengue come under tropical or subtropical regions where coconuts are also grown and extensively consumed.
Mahindra SSG launched its #CocoPaintingsBeatDengue initiative at the 16th edition of Kyoorius DesignYatra on 29th September 2016 in Jaipur where over 300 participants came together to paint coconut shells, followed by an event at Mahindra World City Jaipur where employees of 60 companies participated in the Coco Painting Drive. This was followed by an engagement in Bombay Scottish School where for the first time over 2300 children participated in the Coco Painting drive. Coco Painting and Coco Planting are two initiatives by Mahindra SSG, which were aimed at fighting dengue and complementing the Swachh Bharat Abhiyan launched by the Government of India. Mahindra SSG has conducted this exercise for over 5000 participants across India.
Mr. Dinesh Pillai, CEO, Mahindra SSG said, "It is an honour and privilege to receive the prestigious Skoch Blue Economy Silver Award and also it is a moment of pride that Mahindra SSG's project was listed in Top 100 projects in India in Skoch's order of Merit; Team Mahindra SSG has worked very hard to take the initiative at National Level. One of the services offered by Mahindra SSG is focused on Business Continuity Management which involves assisting organizations with a business continuity plan for people, process and technology. Dengue has the power to impact the Business Continuity in a big way and as responsible corporate citizen, we want to ensure our employees and the public at large become aware of how to prevent dengue. I would like to thank every individual who made a contribution in our journey."
Mr. Deepak Parekh, Chairman, HDFC said, "Creating awareness about painting and planting using empty coconut shells is a very good initiative by Mahindra SSG to prevent widespread of dengue and chikungunya which are spreading at rapid pace."
The best part of the Coco Painting Drive is to have Jason Lewis as the Global Brand Ambassador who has been promoting this concept across the world. Jason is the first human being to circumnavigate planet earth on human power with several Guinness Book of Records in his name.
The Skoch Awards celebrate human excellence and agents of change in Indian society. The Awards are based on the philosophy of spearheading positive socio-economic changes through recognizing persons who have contributed immensely to salutary transformations in society and governance by displaying exemplary leadership abilities. They are the highest independently instituted civilian honours in India. Since 2003, when these were instituted, the Skoch Awards have become the only independent benchmark of best practices in India in the fields of governance, finance, banking, technology, corporate citizenship, economics and inclusive growth. These salute individuals, highlight projects and focus institutions that go the extra mile to make India a better nation. The Awards are conferred on the mighty and the ordinary alike.
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About Mahindra Special Services Group:
Mahindra Special Services Group is India's leading corporate security risk consulting firm that helps organizations reduce risk and enhance competitive advantage. With a core team comprising of ex-forces officers and domain experts, MSSG's risk mitigation advisories enable major corporate clients to secure their physical and information assets.
For more information on Mahindra SSG's Coco Painting Initiative aimed at beating dengue please contact:
Head: Marketing & Public Relations
Mahindra Special Services Group
SOURCE Mahindra Special Services Group